In approaching a potential sponsor, use the draft letter:

Sponsorship request letter

Please be sure to personalize the Sponsorship letter with your details. Some businesses prefer to sponsor the club generally, while others may wish to sponsor your swimmer individually.  All sponsorships collected are split 50/50 with the club and the swimmer/family who retains the sponsorship.

• We ask for sponsorship of $500. This is split half with the swimmer and half with CRKW.  For the swimmer this amount is applied towards their fundraising requirements.
• Your Sponsor can sponsor a specific swimmer or the club as a whole.
• Sponsors receive:
  • On our social media sites, we will post about each of our sponsors 4 times per year to highlight their contributions to our club and community.
  • We are in the process of creating a sponsor's gallery on our website, and will use company Logos as another way to emphasize corporate contribution.
  • We give our sponsors a team photo they can place in an area visible to their customers and clients. 

Past sponsees may approach their sponsors from prior years to ask if they would like to renew their sponsorship for the upcoming year. These sponsors will be grandfathered into the sponsorship program at their previous rate; whereas, beginning in 2023, the rate for cash sponsorship will be $500.

1. Make a list of potential sponsors
2. Ensure they are not already on our sponsorship list, by looking here (page under construction).
3. Customize the sponsorship letter to your prospective sponsor and deliver the letter in person.
4. Follow up with the potential sponsor in person, by phone, or by email two-three days later.
5. Pick up a checque from the sponsor and and submit it to lockbox with your swimmers name on the cheque or ask the sponsor to mail a cheque to our address. Be sure to email the Treasurer with the name and details of your successful sponsorship.
6. Deadline – March 1 st  of the calendar year after September start-up.
7. Remember, you are acting on behalf of the CRKW, using our name and logo,  and with that, you agree to be professional in your language and behaviour, and to embody the values of our club.

When a swimmer who has a sponsor leaves CRKW, they will be asked to nominate another swimmer who has not yet reached their fundraising quota to assume their sponsorship agreement. The nominated swimmer will have the first opportunity to renew the sponsorship. If the exiting family does not wish to nominate another swimmer or is unable to be contacted, the Board will approach the sponsor to request that they become a club sponsor. If the sponsor would prefer to sponsor an individual swimmer, a new sponsee who has not yet reached the individual fundraising quota and does not yet have a sponsor will be chosen through a random draw.